The mobile game Free Fire needed a poster for an activation at their booth in La Mole Convention, 2024. The idea was to give away freebies to attendees to promote their game mascots.
I helped the LATAM team by designing a poster that could also be printed as a sticker sheet.
Preliminary Work
We discussed three ideas before developing the poster to define the direction and ensure the correct use of Garena’s IP.
The Chosen One
This project had a tight deadline, and after the first revision, I was trusted to move directly to the final version.
The Outcome
Stand
Art Station at Garena Free Fire’s booth in La Mole Convention 2024.
The Outcome
Adorable Engagement!
Among the thirteen posters commissioned by Garena Free Fire, the Zasil poster was the most liked and the second most commented on their Facebook page.